Paid ads for kitchen remodeling companies
Paid ads put your remodeling company in front of homeowners on a day you choose, instead of waiting for pages to mature. We build and run them for remodelers and design-build firms, and we keep every campaign inside the towns your crew really drives to.
When a remodeler reaches for ads before the next kitchen is signed
The usual trigger is an empty stretch on the design consult calendar. Others are a new town you want to enter, a refacing line you have just added, a showroom that is opening, or a competitor who has begun to appear everywhere. Ads can also help during a quiet season that the usual referrals do not fill.
What ads cannot do is repair a site that hides the pricing logic, has no portfolio and offers no clear way to book. We look at the landing page before we build the campaign, because the click is the cheap part of a design consult.
Three platforms, three kinds of kitchen searcher
- Searching right now
Google Ads
Catches the homeowner typing a project type and a place. Campaigns split by remodel type, material and town. Details are in Google Ads for kitchen remodeling companies.
- A smaller, often older crowd
Bing Ads (Microsoft Advertising)
A measured test after Google, using work computers and desktop research. See how Bing Ads fits beside Google.
- Still collecting ideas
Meta Ads (Facebook and Instagram)
Puts finished projects and the design consult process in front of nearby homeowners before they search. Read what Meta Ads can and cannot do.
How we manage kitchen remodeling ad campaigns, phase by phase
Measure the service area
We draw the towns you will drive to and list the remodel types you want, in your order of preference.
Draft the scope
Keywords, negatives and ad wording go to your owner or lead designer before launch.
Rough in the tracking
Calls and form requests are counted from day one, so reports speak about consults and not impressions.
Launch and watch
Search terms are checked often, and anything that attracts do-it-yourselfers or cabinet-store shoppers gets blocked.
Walk through the month
A report ties spend to calls and design-consult requests, and we suggest what to keep, trim or pause.
What our kitchen remodeling ad management covers
- Ad accounts registered in your company name and open to you at any time
- Campaigns split by project type, finish and town
- Negative keywords for do-it-yourself, product-only, cabinet-store, job seeker and commercial kitchen searches
- Calls and forms tracked before any ad runs
- Landing page checks so the ad matches the page
- A monthly report on calls and consult requests
Ad wording never promises prices, schedules or what a permit allows. Each platform has its own current policy, and we read it before building.
Ad fees, and who bills for the clicks
Management is priced by the number of platforms, and the tiers are on the pricing page. The click charges are billed straight to you by each platform and sit apart from our fee. Everything runs month to month, and marketing is what we sell and we are not a contractor, so any wording about warranties, permits or financing comes from your own terms.
Paid ads questions from a kitchen remodeling owner
Can paid ads keep my design consult slots filled?
Ads can send homeowners toward a consult, but we do not promise a number. The result depends on your offer, your pages and how quickly your team answers. We tune toward the project types and towns that suit your calendar.
Should a kitchen remodeler start with Google Ads or Meta Ads?
Searchers on Google are typing a need now, so most firms begin there. Meta Ads suits a firm with strong project photos that wants to meet homeowners earlier in their research. We can talk through the mix on a call.
Do you run Local Services Ads for remodelers?
Availability of Local Services Ads varies by category and area, so check Google's current list for yours. If it applies, we can talk about how it sits beside search campaigns.
Tell us which kitchens the ads should chase
Share the remodel types and towns you want filled, and we will map a first ad test. Plan fees are on the pricing page.
Describe the kitchens you want more of
List the remodels you take on, the finish lines you like to install and the towns you work in. There is nothing to prepare first. Homeowner names, addresses and permit numbers can stay out of your message.
Bring us the scope for your next season of kitchens.
Say which remodels you sell, which cabinet and countertop lines you favor and where your crews drive. What you get back is a frank assessment and one flat monthly figure. Please keep anything that identifies a homeowner, from names to permit numbers, out of what you write.
That floor plan drawing itself while you scroll is only an ornament. It is not a prediction of what any firm will see.